Our concepts are part of The Lo and Behold Group, a hospitality company known for its ability to create timeless destinations and thought-leading experiences.
As a team, we are very passionate about the potential our industry has in shaping a city and take great pride in grooming the next generation of hospitality leaders. We build career paths around the individual, develop training modules both in-house and out, and design incentives and recognition programmes to ensure that good work always pays off.
For its efforts, the group has been recognised as a Human Capital Partner with the Ministry of Manpower, a “Great Place To Work” (2022 to 2025) and one of AON’s Best Employers. Wherever you are on the team, whatever your definition of success, we’ll set you on the right path.
Responsibilities:
- Brand Champions: Live and breathe brands, develop a deep understanding of their inner workings, and craft marketing strategies that grow the brand and business in equal measure.
- Creative Collaborator: Work with our in-house and external creative teams to develop captivating branding materials that resonate with the brands’ target audiences.
- Digital Guru: Manage social media, email marketing, and website updates, crafting engaging content aligned with business goals and foster brand love. Optimise campaigns with data analytics to maximize reach and engagement.
- Storytelling Maestro: Cultivate relationships with media, influencers, and industry partners. Craft press releases, media pitches, and features that highlight the unique offerings of the restaurant.
- Partnership Pro: Identify and secure partnerships with like-minded brands, elevating the overall experience for guests. Execute marketing initiatives for events, collaborations, and seasonal launches.
- Guest Advocate: Work with Operations to develop guest loyalty programs and VIP initiatives that foster lasting connections. Analyse guest feedback to refine marketing efforts and continually enhance the dining experience.
- Trusted Operational Partner: Maintain seamless communication with operations and culinary teams to ensure marketing campaigns perfectly align with service delivery.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- 2-3 years of marketing experience, ideally in the F&B or hospitality industry.
- Proven track record of managing successful marketing campaigns across different channels.
- Deep understanding of dining concepts and marketing strategies for this segment.
Desired Skills:
- Storytelling Superstar: You possess exceptional content creation skills, crafting engaging narratives that captivate your audience.
- Digital Mastermind: You're proficient in digital marketing tools like Ads Manager, SEO platforms, email marketing software, and CRM systems.
- Relationship Builder: You have strong interpersonal skills, fostering positive connections with partners, media, and influencers.
- Data Detective: You're analytical, leveraging campaign performance metrics to optimize strategies and maximize results.
We love people who are:
- Excellent communicators
- Able to perform under stress and uncertainty
- Meticulously organised & structured
- Highly effective and can get things done
- Go above and beyond to make someone else's day
- Are thoughtful and kind, while upholding high standards
- Own outcomes and drive solutions
- Are ever-curious and always learning
We believe in taking care of our people, so they can take care of others. We recognise and support each individual through medical and insurance coverage, employee dining discounts across our venues, celebrations for each individual’s key milestones, as well as one month sabbaticals for long-service individuals.
Take an inside look at our culture or find out more here.
https://www.lobehold.com/playbook
https://instagram.com/tlbg.openarms
Click on Apply or send your CV via Whatsapp to 80832942.
Should your application progress to the next stage, we will be in contact to arrange for an interview.